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9to5Mac · October 9, 2026 — 14:37

Report: Apple cuts iPhone 18 Pro production due to ‘soft demand’

Report: Apple cuts iPhone 18 Pro production due to ‘soft demand’
Image: 9to5Mac

Apple has reportedly cut orders for the iPhone 18 Pro and iPhone 18 Pro Max due to “soft demand.” A new report from Nikkei Asia says Apple has told select suppliers to cut component production for the device, as price increases allegedly “dampened consumer demand.” more…

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