AppleInsider · July 31, 2026 — 21:51

Nearly half of smartphone revenue goes to Apple despite 23% shipment share

Nearly half of smartphone revenue goes to Apple despite 23% shipment share
Image: AppleInsider

Apple captured 49% of global smartphone revenue in the second quarter despite accounting for only 23% of shipments, showing how much more money the iPhone generates per device than competing smartphones.iPhone 17 ProThe company's iPhone revenue climbed 22% year over year in the second quarter, the fastest increase among the five largest brands, according to preliminary data from Counterpoint Research.…

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