Apps Can Now Try to Stop You From Canceling Subscriptions

Apple today added a new subscription retention feature for developers, allowing them to show retention messages when a subscriber goes to cancel. Apple says retention messages will appear in the subscription cancellation flow and can include text, images, or a special offer. Retention messages can be added in App Store Connect for auto-renewable subscriptions, with options for subscriber eligibility and…

Summary from the MacRumors feed. The full story lives on their site.