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MacRumors · October 9, 2026 — 17:49

Apple Shares Fall After News of iPhone 18 Pro Order Cuts

Apple Shares Fall After News of iPhone 18 Pro Order Cuts
Image: MacRumors

Apple shares fell more than 2.5% in early trading today in response to Nikkei Asia's report that the company is cutting iPhone 18 Pro component orders due to weaker-than-expected demand. October orders were reportedly reduced by at least 15%, with higher memory costs and $100 price increases weighing on demand.Related Roundup: iPhone 18 ProTag: AAPLBuyer's Guide: iPhone 18 Pro (Buy…

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